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The most reliable independent speed test to check your Fiber or ADSL connection with the main operators.
Check right now the speed of your internet, both up and down, with this SpeedTest.
To perform the speed test with maximum guarantees follow these tips:
We recommend that you use Chrome or Firefox, if you use Internet Explorer this type of test may give unsatisfactory results.
Close all applications or programs that have an internet connection.
More speed is achieved by connecting directly to the router by cable.
The page speed or site speed indicates the loading time of a web page. The basic principle is the faster the better, because the speed of the site affects the conversion rate and therefore the sales.
Web page loading time is crucial factor for web page ranking !
The most common brakes for charging time
Google page speed
Google supports webmasters with the page speed tools of the Google Search Console. Page Speed Services allows webmasters to provide their page on Google CDN (Content Delivery Network).
Relationship between site speed and conversion rate
The conversion rate is an important statistic for e-commerce that may be affected by the speed of the site. The longer the loading time of a page, the more likely it is that customers will interrupt and buy from another provider. One in four customers will abandon a page load if it takes more than ten seconds.
The e-commerce giant Amazon has calculated that a charging time of more than 100 milliseconds will reduce sales by approximately 1%. The daily turnover of Amazon.com is approximately 67 million dollars. This represents a lost opportunity cost of $ 670,000 per day, which would total $ 244.5 million in a year.
In the mobile shopping area, bounce rates are even higher. 40% of shoppers will interrupt when trying to buy something when the page does not respond in three seconds. The mobile shopping market is still not as strong in Spain as in the US, where 79% of users make mobile purchases.
In 2008, the US price comparison site Shopzilla launched a redesign of its site and paid special attention to the speed of the site in the design. As a result, the conversion rate and page impressions increased by a two-digit percentage.
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Importance for search engines
In its analysis of web pages, Google included the speed of the site as a ranking factor in the past. Therefore, websites with a faster loading time than their competitors obtained a higher ranking. Google explained this by saying that they want to provide the user with the best possible experience when browsing the web. Site speed as a ranking factor is one of the many evaluation factors for the algorithm.
Site Speed Optimization
Google offers the possibility to analyze the speed of the site with its analysis tool. Applicable graphics can be found with standard reports in the content area.
Page loading times that include many images as content can be reduced by using a Content Delivery Network (CDN). Also, compressing images to thumbnails can help. Many plug-ins, which are used as part of the speed of the CMS impact site as well. WordPress, for example, has extensions available that are not always useful. Through the intensive use of these extensions, site speed could deteriorate.